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The Purposeful Path: How London Marathon Group Is Redefining Social Impact in Sport

The London Marathon Group (LMG) — comprising London Marathon Events (LME) and the London Marathon Foundation (LMF) — is reshaping what it means to be a major sporting organisation. Far beyond its global reputation as an elite event organiser, the Group is consciously positioning itself as a social impact company, using mass participation sport as a catalyst for community benefit, sustainability, inclusion, and meaningful change across the UK.