ATP launches pioneering Carbon Tracker app for players
Tennis’ biggest stars are to be encouraged to track and mitigate travel emissions through the launch of a first-of-its-kind Carbon Tracker by the ATP, the top men’s tour.
The app, developed in association with Infosys, has been designed to help the sport address its “top sustainability priority” with hundreds of professional players travelling to more than 250 events in 50 countries across the ATP Tour and ATP Challenger Tour each season.
Carbon Tracker enables players to track their travel to tournaments across the season, understand their emissions profile, make more conscious travel decisions, and mitigate their impact by purchasing verified carbon credits through Gold Standard, a sustainable development standard and climate action partner of the ATP.
“Tennis is on a mission to net zero and like many sports, our travel footprint is our biggest challenge. ATP’s new Carbon Tracker makes it simple for players to join that journey, mitigating their impact today and inspiring greener choices tomorrow. “This is a story of addressing difficult problems through innovation, and we would thank our partners Infosys for their collaboration and commitment to the project. The potential of this app is massive and we’re just getting started.”
Carbon Tracker will be accessible exclusively through PlayerZone, the existing player website and mobile app launched by Infosys and ATP in 2016. It features a dashboard that presents players with a holistic view of their emissions across multiple seasons – enabling deeper understanding and analysis of travel choices.
World top 20 players Andrey Rublev and Cameron Norrie are among those who have pledged to track and mitigate 100% of their tournament travel emissions in 2023.
The top three players on the in-app Carbon Tracker leaderboard at the end of the 2023 season will be eligible to win a $100,000 prize pool. This will be distributed in the form of donations to environmental sustainability charities of players’ choice.