24th October 2024 – Participation
Content
Workshop 2 in the GSSport24 Winter Workshop series will focus on Pillar 2, Participation, and will feature:
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Session 1 – Strength in Numbers: The power of mass participation to engage all of the seven pillars
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Session 2 – Delivering greater social impact through sport
Click here to watch the recording as a GSS Network Aliance Member
Session 1 – Strength in Numbers: The power of mass participation to engage all of the seven pillars
As the business model for mass participation events continues to evolve it is those that are re-thinking from a once a year event that runs or cycles fleetingly through a community to year-round engagement far beyond the course that are starting to build a more sustainable commercial model. From an industry that typically saw sustainability only through the environmental/planet lens there is a growing engagement with the other six pillars that is not creating powerful impact.
Chris Robb, CEO and Founder – Mass Participation World
Elvin Ting, Cofounder and Managing Director – Orange Room
Phuong Le Viet, Race Director Techcombank Hanoi and Ho Chi Minh City International Marathons – Sunrise Events Vietnam
Session 2 – Delivering greater social impact through sport
Mike Laflin, CEO & Founder, Global Sustainable Sport
Marko Kasic, Founder and Managing Director – FundLife/a>
Mary Beth Johnson, Associate Director of Community Engagement and Social Impact – Chicago Event Management
