News article

Williams Racing teams up with THG in sustainability drive

October 26 2023

The Williams Racing Formula 1 team has struck a deal with health and beauty retail group THG to become a partner across the nutrition, technology, ecommerce and sustainability categories.

Williams Racing teams up with THG in sustainability drive

As part of the agreement, the group’s THG Eco unit, which provides sustainable solutions and advisory services specializing in net-zero and climate action initiatives, will fulfil the sustainability remit. 

“We are thrilled to announce our global partnership with THG,” said Williams Racing Team Principal James Vowles. “Williams Racing has always been known as a disruptor in the racing world, including championing new technologies and challenging the status quo through innovation.

“We have found an equally future-focused and ambitious partner in THG, a British data-driven tech group and brand builder on the global stage and we’re excited to take on this journey together.”

“This partnership represents a merging of expertise to drive THG and Williams Racing towards a future defined by innovation and sustainability.” Matt Moulding, Chief Executive of THG

Matt Moulding, Chief Executive of THG, added: “In a world where nutrition fuels performance, technology drives innovation and sustainable practices protect our environment, THG is perfectly positioned to bring our expertise to Formula 1 – the pinnacle of global motorsport.”

“This partnership represents a merging of expertise to drive THG and Williams Racing towards a future defined by innovation and sustainability.”

Image: David Merrett/CC BY 2.0/Edited for size

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