News article
US SailGP Team signs up Apex Group ahead of 2025 season
The United States SailGP Team has partnered with the Apex Group, a global financial solutions company, with a joint commitment to removing barriers for participation in the sport of sailing.
SailGP athletes will have a presence at Apex Group company events throughout the partnership, while the business will have access to unique hospitality experiences during the 2025 season.
The US SailGP also has partnerships with brands such as Tommy Hilfiger, T-Mobile and Red Bull.
“We’re thrilled to welcome the Apex Group as an Official Partner of the US SailGP Team,” said Mike Buckley, Chief Executive, Co-Owner, and Athlete on the US SailGP Team.
“Apex’s commitment to innovation and inclusion aligns perfectly with our mission to break down barriers in the sport and make sailing more accessible and exciting for everyone. The financial solutions category fits incredibly well within our ecosystem with inclusivity as one of its core tenets. We’re excited to see what we can achieve together.”
“Apex’s commitment to innovation and inclusion aligns perfectly with our mission to break down barriers in the sport and make sailing more accessible and exciting for everyone."
Peter Hughes, Apex Group Founder and CEO, added: “We are pleased to announce the new partnership with the US SailGP Team, a team that embodies our shared values of innovation, sustainability, and women’s empowerment.
“Apex Group has been at the forefront of industry transformation for over two decades, and this collaboration with the US SailGP Team aligns perfectly with our mission to drive positive change. With Anna Weis as the first woman to be a full-time grinder in the league and the team’s diverse investor group – the most diverse in sailing history. This partnership is a great opportunity to advance our shared goals of a more sustainable and inclusive future.”
The 2025 SailGP season will begin in Dubai on 23-24 November.
Image: SailGP