Protect Our Winters Europe details climate change efforts in winter sports
Protect Our Winters Europe (POW Europe) has released its 2022 Impact Report, outlining how it is striving to inspire the outdoor sports community to take action against climate change.
The report detailed that POW Europe has 173 Athlete Alliance Members, more than 14 POW countries making an impact, and two Europe-wide campaigns. Further achievements included growing its presence across multiple social media platforms.
POW Europe’s work also included climate advocacy, industry engagement, climate education and awareness, community mobilisation, partnerships and collaboration.
“We prioritise action over inaction, inclusion over division, and hope and positivity over tension. United, we have the potential to reach summits that were once distant dreams when standing alone,” said Executive Director at Protect Our Winters Europe, Jonas Schneider.
The report further highlighted wins with its Alliance Ambassadors excelling at last year’s Winter Olympic Games, hosting the first European Athlete Trainings to inspire climate advocacy, the Annual Leadership Summit and online POWer hour sessions.
"We prioritise action over inaction, inclusion over division, and hope and positivity over tension."
The inaugural European POW Mobility Week also engaged over 20 partners, tracked 20,000 sustainable kilometres and inspired discussion around sustainable travel. POW Europe also partnered with outdoor industry companies, gained support from hundreds of COP27 signatories, and joined the European Network for Outdoor Sports.
Additionally, EU funding has supported the Erasmus+ project, Zero Emission Rides, alongside the World Snowboard Federation, while a grant has engaged with under-represented groups in the outdoor climate movement.
Elsewhere, POW Europe has collaborated with alpine ski racer Julian Schütter to push for increased climate action and transparency from the International Ski and Snowboard Federation (FIS).
An educational programme, in collaboration with Austrian and German organisations, is set to be extended across eight European countries, Meanwhile, the launch of the first Diversity, Equity and Inclusion programme spanning the Alps to Scandinavia and a partnership with sports equipment manufacturer Atomic for the inaugural Ski Industry Climate Summit further cemented POW Europe’s efforts.