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New title partner for cricket’s Delhi Capitals Women

February 29 2024 - News Release News Editorial

Emirati logistics company DP World has become the title partner of Delhi Capitals’ women’s team in the TATA Women’s Premier League. 

New title partner for cricket’s Delhi Capitals Women

In what started as a global logistics partnership with the men’s team, the deal has now been extended to the women’s team to increase promotion of the game. Additionally, the deal will help to increase participation in cricket, with the Delhi Capitals working with DP World’s Beyond Boundaries initiative.

DP World will leverage its logistical capabilities to design and distribute 50 repurposed shipping containers to grassroots cricket clubs around the world, each equipped with cricket gear.

This programme was initially unveiled during the 2023 ICC Men’s Cricket World Cup in India, with DP World pledging to donate 10 kits for every 100 runs scored. So far, over 2,800 kits have been pledged to grassroots crickets, via four of these bespoke containers.

“We are excited to extend our partnership with Delhi Capitals as the title partner for their Women’s team,” said Ashwani Nath, Chief Commercial Officer, Logistics, DP World Subcontinent.

“The last few years have been transformational for women’s cricket, with the sport reaching more players and fans than ever before. The Delhi Capitals women’s team has an impressive roster of players. Together with Delhi Capitals, we are seeking to revolutionise both cricket and global trade to change what’s possible for everyone.”

“The last few years have been transformational for women’s cricket, with the sport reaching more players and fans than ever before." Ashwani Nath, Chief Commercial Officer, Logistics, DP World Subcontinent

Sukhvinder Singh, interim Chief Executive of Delhi Capitals, added: “Delhi Capitals is thrilled to have on board DP World as the Title Partner of our women’s team. DP World’s long-term commitment towards the women’s game is commendable, and we couldn’t be more excited about this partnership.

“After a successful innings with our IPL team, this collaboration was a natural one. It’s a milestone moment for both teams – Delhi Capitals and DP World, as we look forward to kicking off the season in style.”

Elsewhere, Delhi Capitals has also partnered with NueGo, an intercity electric AC bus service from GreenCell Mobility. NueGo stated that the collaboration aligns with its core values towards promoting eco-friendly travel and empowering women.

Image: Mudassir Ali on Unsplash

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