LTA Participation Director and Executive lead on Sustainability, Olly Scadgell said: “The LTA is acutely aware of the current and future impact of the climate crisis and environmental changes on tennis, from the grassroots to major professional events. Through simple everyday individual actions, Britain’s tennis community as a collective can play a part in taking positive climate action and delivering reductions in carbon emissions.
“Pledgeball provides an engaging platform to inspire these actions and we encourage all our registered venues to mobilise their players as well as thinking about the actions they can also take as a venue. In recent months the LTA has provided additional guidance and resources to venues and are committed to supporting the tennis community to placing sustainability at the heart of their operations.”
Katie Cross, founder of Pledgeball added: “Change will come from communities driving it. The tennis community is huge and already addressing environmental sustainability in many areas, with some wonderful examples from the likes of Hoole Tennis Centre. Taking action as part of this community will not only directly reduce emissions, but also ripple out to influence friends, families, businesses and governing bodies. Participating in the Pledgeball League is an easy way to do this.
We are delighted to be working with the LTA, whose sustainability plan is ambitious and leading the way in sport. We’re very excited to see the impact that the tennis community will have.”
The announcement comes ahead of the British grass-court season during which we will not only seek to encourage sustainable choices from fans when attending events in areas such as transport, food and waste, but also show leadership through a number of initiatives that will be implemented to reduce the impact of the our summer events.
Further details on what we are doing to improve the sustainability of our events in 2023 can be found below.