Bristol Sport commits to sustainability targets with new partnership
Bristol Sport has welcomed Hydrock onboard as a Net Zero partner to support its Project Whitebeam in measuring and mitigating its impact on the environment.
The organisation is the owner of English Championship football club Bristol City, Premiership rugby club Bristol Bears, basketball team the Bristol Flyers, as well as Ashton Gate Stadium.
Bristol Sport’s Project Whitebeam is spread across each franchise, with the aim of reducing emissions.
Hydrock, an engineering design energy and sustainability consultancy based in Bristol, will consult each club and Ashton Gate Stadium on how to achieve this feat.
“With reach across all parts of society, elite-level sports brands have a great opportunity to influence attitudinal change towards sustainability and take a leadership role in how to adapt organisational behaviour to climate change. Through this partnership with Bristol Sport we’re delighted to bring our own expertise and knowledge to the group and help effect positive change and outcomes across all their areas of operation and within our local community,” said Hydrock’s Bristol and South Regional Director Ric Hampton.
“With reach across all parts of society, elite-level sports brands have a great opportunity to influence attitudinal change towards sustainability."
As part of the launch of Project Whitebeam, Bristol Bears, Bristol City and Bristol Flyers signed up to the Sports for Climate Action Framework and Race to Zero, setting the target of reducing greenhouse gas emissions by 50% by 2030 and reaching Net Zero by 2040.
Pete Smith, Bristol Sport Group Head of Change and Sustainability, added: “We’re fully aware this is a very challenging task, which is why we’re so delighted to have the expertise of Hydrock help us along this pathway. They’re a real Bristolian success story with global expertise in energy and sustainability which will add so much value to our project.
“Reducing our emissions is important for the environment but also for our clubs as we look to cut energy bills and plan for the future.”