Atlanta Braves in carbon neutral meat brand partnership
The Atlanta Braves Major League Baseball (MLB) franchise has partnered with Greenfield Natural Meat Co., a carbon neutral brand focused on making sustainable meat attainable.
As part of the deal, Greenfield Natural Meat Co. will benefit from sponsored ballpark signage in the outfield and concourse area, branded social media support and a joint community initiative.
Jim Allen, Atlanta Braves’ Senior Vice-President of Corporate and Premium Partnerships, said: “We are excited to team up with Greenfield Natural Meat Co. and have them as a trusted partner. We look forward to collaborating with Greenfield on joint community initiatives to promote environmental sustainability in Atlanta and across Braves Country.”
"We look forward to collaborating with Greenfield on joint community initiatives to promote environmental sustainability."
D’Arcy Finley, Vice-President of Brands at Maple Leaf Foods, which owns the Greenfield Natural Meat Co. brand, added: “Greenfield Natural Meat Co. is proud to partner with the Atlanta Braves this year and connect with the Braves community.
“As an antibiotic-free, carbon neutral meat brand, we believe in better meat for a better planet and are thrilled to support the Atlanta Braves on a special MLB Green initiative this year to further show our joint commitment to the city of Atlanta and state of Georgia.”